From Concept to Connection: Digital Name Cards in the Animation Industry
Imagine yourself at an animation conference, surrounded by talented artists, producers, and industry leaders. It’s not just about small talk; it’s about making connections that could change the course of your career. The animation industry is a dynamic world of creativity — from feature films to streaming series and mobile games, it covers a wide range of mediums and styles. Networking here isn’t just for job hunting; it’s about finding collaborators, mentors, and sources of inspiration. Whether you’re starting out or a seasoned pro, the connections you build can truly shape your career path.
In the dynamic world of animation, where creativity meets technology, forging meaningful connections isn't just about exchanging contacts — it's about showcasing creative brilliance to drive industry innovation. Join us as we explore how SuperPixel revolutionized their networking strategy with One Good Card.
About SuperPixel
SuperPixel is a global animation studio with teams in Singapore, Canada, Malaysia, Indonesia, and now Australia. They specialize in a diverse range of animation, including 2D, 3D, anamorphic, and motion graphics.
Their passion is to transform great ideas into visual masterpieces through compelling storytelling, cutting-edge technology, and immersive experiences. They believe that branding and marketing are about the stories they share, a belief that drives their vibrant collective of creatives.
Their clients include MTV Asia, McDonald’s, TikTok, and Mandai Wildlife Reserve. Committed to excellence, they continually aim to raise the bar in strategy, design, and animation in every project they take on.
Traditional Networking Challenges Faced by SuperPixel
Before discovering One Good Card, SuperPixel faced common issues with traditional networking methods. As a young, digitally-native company, they found physical name cards redundant. Most contacts already had their information from online platforms, making the exchange of physical cards feel wasteful and impractical. Yet, they understood the symbolic importance of exchanging cards and needed a better solution.
SuperPixel often received physical name cards from clients and contacts during meetings or events. After entering the information into their phones, they were left with stacks of cards with no clear purpose. This process was not only inefficient but also environmentally unfriendly, misaligned with their modern, tech-savvy approach.
SuperPixel needed a solution that retained the symbolic value of exchanging contact information while fitting seamlessly into their digital workflow. This led them to explore One Good Card, a digital alternative that offered practicality and innovation.
Q: What challenges did you face with traditional networking methods before using One Good Card?
"As a young company, we found that we didn’t really need physical name cards as most people already have our contact information after finding us online. We would however receive name cards from our clients or contacts during meetings or events and after inputting the information into our phones, we weren’t sure what to do with the name cards. In that sense, traditional name cards may be redundant and wasteful to a young and digitally-native business. Yet at the same time, we understood that the exchange of cards may be more symbolic than functional, and we wanted to find a solution."
Q: What motivated you to try One Good Card, and how has it changed your networking and client engagement?
"Many professionals have moved away from physical business cards, especially after the COVID period in 2020, when many meetings went online and we avoided touching objects for hygiene reasons. After networking events, it's just not practical to keep a stack of cards and forget who they belong to by the time we want to follow up. With that in mind, we looked for a practical and presentable alternative and tried One Good Card. From the first use, it impressed our networking partners with its sleek design, robust build, and high-tech data sharing, leaving a lasting impression. It's also convenient for them to save all our detailed information, including the company website and social media profiles, not just a phone number. This has significantly enhanced our networking and client relationships."
Q: What improvements have you seen with One Good Card, and can you share any success stories or feedback from your team and clients?
"One Good Card has made networking simpler for us. Despite being small and light, it's a conversation piece when meeting new connections, setting us apart from those using traditional name cards. We really appreciate its cloud database, which stores essential contact details for quick sharing with clients. Adopting One Good Card has been a huge step up for us since previously we didn't use business cards. It feels like we have a piece of the latest technology in our hands, and we are excited to leverage it in future client meetings and tradeshows. We believe this card will help us further project our image as a forward-thinking, tech-savvy company."
By integrating One Good Card into their networking strategy, SuperPixel discovered a solution that aligned perfectly with their digital-native identity. The digital name cards not only solved the practical issues associated with physical cards but also reinforced their image as a forward-thinking, tech-savvy company.
SuperPixel's experience highlights the transformative potential of digital name cards in modern networking, particularly for innovative and creative industries. Embracing One Good Card has positioned them for greater success, enhancing their networking efficiency and client engagement while projecting a cutting-edge professional image.
Since adopting One Good Card, SuperPixel has revolutionized their networking approach. The digital name cards have simplified their networking efforts, eliminating the need to manage stacks of physical cards and enabling quick sharing and storage of contact information. This shift not only streamlined their workflow but also enhanced client engagement through impressive high-tech data sharing capabilities, facilitating easier follow-ups and nurturing stronger relationships. Moreover, the digital cards have served as effective conversation starters, boosting SuperPixel's visibility at events and meetings. The integration of a cloud database feature further optimized their operations by providing swift access to essential contact details.
Ready to experience the benefits of One Good Card for your business? Contact us today to find out how you can transform your networking and client engagement strategies.